Campaigns
Active and completed tourism marketing campaigns: search lift, engagement, and market reach
📣
4
Active Campaigns
👁️↑ All active
449M
Total Impressions
📈
+38%
Avg Search Lift
💰
AED 16.1M
Total Budget Active
Campaign Search Lift & Engagement
% search lift and engagement score per campaign
UAE Winter Sun: UK and Ireland
🌍 United Kingdom
Search Lift
+34%
Engagement Score
78/100
Impressions
84M
Budget
AED 4.2M
Oct 2025 → Feb 2026● Live
Family Holidays: GCC Markets
🌍 Saudi Arabia, Kuwait, Qatar
Search Lift
+28%
Engagement Score
82/100
Impressions
51M
Budget
AED 2.8M
Nov 2025 → Jan 2026● Live
Luxury Escapes: Germany and DACH
🌍 Germany, Austria, Switzerland
Search Lift
+41%
Engagement Score
71/100
Impressions
38M
Budget
AED 3.1M
Sep 2025 → Mar 2026● Live
Adventure Tourism: RAK Launch
🌍 United Kingdom, USA, Australia
Search Lift
+67%
Engagement Score
68/100
Impressions
22M
Budget
AED 1.4M
Aug 2025 → Dec 2025
F1 Grand Prix: Global Push
🌍 Global
Search Lift
+45%
Engagement Score
88/100
Impressions
190M
Budget
AED 5.6M
Oct 2025 → Dec 2025● Live
Cultural Tourism: India and South Asia
🌍 India, Pakistan, Bangladesh
Search Lift
+23%
Engagement Score
65/100
Impressions
64M
Budget
AED 1.9M
Jul 2025 → Sep 2025
🎯
Recommended Action
Resume RAK Adventure Campaign
The paused Ras Al Khaimah adventure tourism campaign generated the highest search lift of any campaign (+67%). Resuming for Q1 2026 is recommended given growing zipline search demand.
📊
Intelligence
F1 Campaign Exceeding Targets
The F1 Grand Prix global push is delivering 45% search lift with the highest engagement score (88/100) of all active campaigns. Extend campaign window into January 2026.